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Ada Askew

Director of Marketing

Memphis
901-869-2720
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Ada Askew
Biography

Ada Askew is Partner and Director of Marketing for TSCG, where she leads the strategic development and execution of integrated marketing, branding, and communications initiatives that elevate the firm’s brand, support business growth, and align with long-term organizational objectives. Her role spans creative direction, brand positioning, enterprise-wide marketing strategy, and cross-service-line collaboration.

Born and raised in Memphis, Tennessee, Ada began her career with TSCG in Nashville in 2013 before returning to her hometown in 2019. While in Nashville, she worked as a Leasing Advisor with the Landlord Services team, supporting the leasing of existing shopping centers and new developments across Middle and East Tennessee.

Ada attended the University of Memphis, where she studied Art and Finance, and maintains an active Tennessee real estate license. Her multidisciplinary background encompasses brokerage, graphic design, event planning, and marketing. She currently serves as the ChainLinks Network Marketing Council Leader, fostering collaboration and knowledge-sharing among marketing professionals across the network. She is also an active member of ICSC and CREW Network’s Memphis Chapter.

What To Know
Ada is an avid supporter of the arts and her local fine art community. She has completed two marathons & one half marathon. In her free time, she enjoys planning her next international trip.
Retail Rewind

Favorite Retail Store as a Child
Growing up, my favorite retailer was Goldsmith's, later Macy's. My mother worked in corporate as a regional director for special events, and when we weren't walking the runway for weekend fashion shows, my siblings and I would explore the store. We're affectionately known as "Macy's babies" because, to this day, I can still tell you where every department is located without a floor plan. These experiences instilled in me a deep appreciation for fashion and retail, shaping my unique style today and bringing my career path in retail real estate full circle.